CONTENT MARKETING

VIDEO CONTENT MARKETING

People don’t remember what you say, they remember how you make them feel. Video is the most emotive medium there is.

At Casual Films we not only create your stand-out video but ensure your story gets the visibility it deserves. We’ve created a simple three step approach, Create, Produce and Activate which ensures your content is aligned with your audiences and that you have all the tools for maximum effectiveness.

1. CREATE IDEAS

– Develop ideas that are grounded in research but full of creativity. Stories that drive marketing campaigns, targeted to your audience and their digital channels.

2. PRODUCE CONTENT

– Create all the necessary assets to deliver these ideas from 30 second edits to mobile content, ad banners and six second Vines.

3. ACTIVATE & ENGAGE

– Publish across websites, micro sites, YouTube, social media, blogs, display ads and even e-mail.

– Ensure maximum visibility in search engines and reach across social media through digital tactics.

– Fuel conversations, measure and optimise.