‘AHA’ MOMENTS

CLEVELAND CLINIC

CKR INTERACTIVE ASKED US TO PRODUCE A SERIES OF RECRUITMENT FILMS FOR THE INTERNATIONALLY RENOWNED CLEVELAND CLINIC. OVER 5 DAYS WE INTERVIEWED 30 PEOPLE FROM A WIDE VARIETY OF ROLES, TO SHOW THE DIVERSITY OF CAREERS ON OFFER, AND THE TEAM SPIRIT OF THE PEOPLE THAT WORK THERE. IN THIS FILM, PEOPLE DESCRIBE WHEN THEY EXPERIENCED A DEFINING MOMENT OF REALISATION IN THEIR JOBS - OTHERWISE KNOWN AS AN 'AHA!' MOMENT.